Author Archives: Michael Cain

Getting Found – An Introduction To Search Engine Optimisation

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Introducing You To Search Engine Optimisation Feature Image

SEO is a many-layered and complex field, but it’s arguably one of the most important components in any digital strategy. As one of the core services we offer, we at Twentyone are dedicated to helping you understand exactly what SEO is, what it does and why you should be focusing on it. This is the first of several articles dealing with the subject, which aims to build your knowledge from the ground up. Don’t worry though! We’re starting with the basics. First off…

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Our New Year’s Resolutions For 2017

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At Twentyone, we’re always striving to improve what we do best. Creativity is a key principle behind everything we do, and in order to keep that creativity flowing we’ve got to keep pushing ourselves. With that in mind, we’ve gone away separately to each have a think about our individual goals and targets for the year, enriching our own skills and talents while bringing fresh value and innovation to you, our customers.

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The importance of having an SSL certificate

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The importance of having an SSL certificate

When you launch your business online, there are a lot of things to think about. It’s not just the style and functionality of your website that you need to think about. You need to think about the technicalities and security of your website too. An SSL certificate is one feature that can to be added to a website. It helps protect your sensitive information, customer’s sensitive information and keep criminals at bay.

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How your business can benefit with Pay-Per-Click

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How your business can benefit with Pay Per Click

Looking for an effective way to drive traffic to your website? Want to boost your rankings on search engines like Google? If you’ve answered “yes” to any of these questions, it may be worth considering Pay-Per-Click.

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Google updates mean big boost for mobile rankings

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How your business can benefit with Pay Per Click

The mobile-optimised website has never been as important as it is now, following Google’s latest algorithm updates. Part two of Google’s mobile algorithm update was introduced just a few weeks ago to give an additional ranking boost to mobile-friendly pages. With more and more web users now using mobile devices, the move to mobile-friendly algorithms, which reward mobile optimised websites, was a must for the search engine.

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New Appointment: Google Search Specialist

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SEO specialist

At Twentyone, our clients come first – which is why we’re always looking to improve our offerings and help your business thrive. That’s why it was a pleasure to welcome yet another new face to the Twentyone team, SEO expert Ashley Chaplin. Ashley, who has already proved his expertise, joins us after a successful career in search marketing and analysis.

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Win New Customers With Social Media Marketing

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Win New Customers With social media marketing

Are you confused about where to focus your social media efforts? Or perhaps you’re struggling to understand the differences between Twitter, Facebook, and Instagram? When it comes to using social media for business it can sometimes feel like a daunting task. With so many channels to choose from – all offering new and exciting ways to engage, share, and drive traffic to your site – it can be difficult to know what to share and where.

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From apprentice to employee

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From apprentice to employee

With our growing workload over the past few years came the need to expand our team. However, instead of recruiting for a new Digital Marketer in a more traditional way, we decided to seek out the best young talent in the region and offer the opportunity for a fully comprehensive apprenticeship. Read more

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Top business award nomination for the Twentyone team

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2016 has already seen a number of exciting new opportunities and ventures for the team at Twentyone. To top off all the events from the first quarter, we were delighted to find out about our Lancashire Business Award nomination for Best Digital Agency of the Year.

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Why you should be using email marketing

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Why you should be using email marketing

In 2015, over 51% of marketers rated email marketing as the most effective channel for generating leads, sales and conversions. This is just one of the many findings made in a recent UK digital marketing report by Smart Insights. With this in mind, it’s no surprise that in 2016, 59% of business owners intend to increase investment in email marketing campaigns. The question is: are you going to be one of those businesses making that crucial investment?

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