Category Archives: Email Marketing

Why you should be using email marketing

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Why you should be using email marketing

In 2015, over 51% of marketers rated email marketing as the most effective channel for generating leads, sales and conversions. This is just one of the many findings made in a recent UK digital marketing report by Smart Insights. With this in mind, it’s no surprise that in 2016, 59% of business owners intend to increase investment in email marketing campaigns. The question is: are you going to be one of those businesses making that crucial investment?

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Four tips for a winning email marketing strategy

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Responsive Email Marketing

Do you know the best way to reach your consumers in 2015? If you thought a website alone was enough, or that cold calling or social media was the way to go, you’d actually be wrong.
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Are the desktop days over? Email consumption on mobile calls for greater engagement

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Email Marketing

Whichever way you look at it, online browsing trends are moving away from desktop computers and towards mobile devices.
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Catch Customers On The Go: Responsive Email Could Save Your Business

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Responsive Email Marketing
Now more than ever, businesses need to be able to connect with customers on the hop. In a busy world, where a quick swipe of a mobile or tablet often stands in for a sit-down session at a computer, responsive email marketing is a brilliant option.
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Melt sees huge surge in traffic from regular e-mail marketing

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Huge Surge In Traffic

A carefully planned email marketing campaign has re-kindled the success of a luxury candle firm and set its sales alight.
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